Listing Strategies: Conducting Your Presentation and Clinching Your Listing

2 CREDITS

ELEARNING

Clearly one of the key components of securing a listing is your listing presentation. Tailoring your presentation to meet the needs of your sellers; to highlight your ability to best serve them in a competitive market; and to solidify your relationship with your sellers are critical elements to a successful presentation. But how are these elements best addressed? What presentation formats are likely to help you meet your goals? How do you know what potential clients want and need from their listing agent? In this course, you will examine best practices for achieving your desired results by employing perceptive strategies to identify your sellers' motivations, create an effective listing presentation, and master your presentation appointment. Authored by successful CRS professionals, this course also walks you through scripts and dialogs to effectively counter seller objections and clinch the listing!

Course Completion Outcomes:

• Compare and contrast seller reasons and seller motive
• Outline strategies for uncovering sellers' motivations
• Create a listing presentation strategy
• Describe the process for tailoring your presentation to clients' goals
• Define potential presentation content themes
• Employ effective closing techniques
• Counter seller resistance and objections

CRS Designation

Lifelong Learning

Certification

CE Credits

What you will learn

• Compare and contrast seller reasons and seller motive
• Outline strategies for uncovering sellers' motivations
• Create a listing presentation strategy
• Describe the process for tailoring your presentation to clients' goals
• Define potential presentation content themes
• Employ effective closing techniques
• Counter seller resistance and objections

Cancelation Policy

Default Policy: Unless otherwise stated, RRC classes operate under the following cancellation policy:

RRC, RRC States, and licensees reserve the right to cancel any scheduled course. If a course is cancelled, registrants will be notified via email or phone and will be given a full refund. RRC, RRC States, and licensees are not responsible for any expenses incurred by the registrant due to cancellation. Class cancellations by a participant will be accepted until one week prior to the event. Cancellations will be refunded minus a $25 administrative fee. No shows will be charged the full registration amount.