Resources

Ryan Reynolds creates Zillow ad inspired by hit show ‘Bluey’

Apr 26, 2024

Hit children's TV show "Bluey" is the inspiration for Zillow's latest ad, which debuted Friday morning on NBC's Today show. The 30-second spot features a family in the final stages of moving while the narrator references a landmark episode of "Bluey," where the main character and her family struggle with the opportunity to move to a new city.

Ryan Reynolds creates Zillow ad inspired by hit show “Bluey”

Apr 26, 2024

Hit children's TV show "Bluey" is the inspiration for Zillow's latest ad, which debuted Friday morning on NBC's Today show. The 30-second spot features a family in the final stages of moving while the narrator references a landmark episode of "Bluey," where the main character and her family struggle with the opportunity to move to a new city.

‘Buyers are losing faith in the American Dream:’ Redfin CEO

Apr 26, 2024

Redfin CEO Glenn Kelman said rising rates and home prices are crushing consumer sentiment. However, rising inventory and a year-end interest rate cut will be key to restoring it.

Top New Jersey loan mortgage originator charged with fraud

Apr 26, 2024

Mortgage fraud scheme allegedly listed investors as homeowners to secure lower interest rates, prosecutors allege in criminal complaint against "Team Gallo" leader and his assistant.

LA home sells $705K over asking: The moves behind this agent’s deal

Apr 26, 2024

A remodel, strategic pricing, choice photos, an offer deadline and strong agent relationships helped the O'Connor sisters sell a property that previously sat on the market for nearly one year.

In the wake of Matterport’s sale, digital twin options are plentiful

Apr 26, 2024

Matterport's sale to CoStar will ignite interest in the value of digital twins and tour marketing, and the options for creating them are many.

HomeServices of America agrees to pay $250M to settle lawsuits

Apr 26, 2024

HomeServices was potentially on the hook for the remaining $4.7 billion in damages from an Oct. 31 jury verdict in Sitzer | Burnett, which awarded plaintiffs $5.3 billion.

Court movements, FAQ answers, ticking clocks: Inman Top 5

Apr 26, 2024

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

Splitting up: Navigating the division of property for divorcing clients

Apr 26, 2024

Patience, collaboration and clear communication, Lindsey Harn writes, can help you help your divorcing clients navigate the rocky shoals of dividing their real estate holdings.

A never-fail, step-by-step blueprint to consistently find listing leads

Apr 26, 2024

Change is coming, so it's time to make sure you're leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming.

EXp Realty taps Wendy Forsythe as new Chief Marketing Officer

Apr 25, 2024

Four months after taking the helm at coaching firm Chirag Shah Coaching, Wendy Forsythe has reentered the brokerage world as the chief marketing officer for eXp Realty. As CMO, Forsythe will spearhead eXp's marketing strategy, which includes brand management, advertising, digital marketing and public relations.

Local Logic to make homegenius even smarter

Apr 25, 2024

Local Logic's specific location-based marketing smarts will elevate the search experience for partners of homegenius, a Radian company.