Resources

Be protective, proactive and prepared when working with celebrity clients

Jul 24, 2025

In Part 4 of her five-part series, Cara Ameer offers strategies for providing high-level care that's specific to the requirements of high-profile clients.

Desperately seeking an AI bestie? How to protect your professional image from AI companion risks

Jul 24, 2025

Adopt these practices to harness the potential benefits of AI tools while proactively protecting your invaluable professional persona from the array of privacy and security dangers.

Stop telling agents what to say. Teach them how to talk instead

Jul 24, 2025

Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective.

The 15 priciest home sales of 2025 so far are pretty huge

Jul 24, 2025

Properties on this year's list reaffirm that ultra-luxury buyers have little concern over owning homes in areas prone to natural disasters since they have the means to rebuild, if necessary.

NAR notches a legal win after judge tosses ‘3-way agreement’ lawsuit

Jul 23, 2025

The judgment is good news for NAR, which is facing legal challenges in various states across the country over similar allegations that take issue with the three-way agreement.

Higher rates aren’t stopping homebuyers from bargain hunting

Jul 23, 2025

Purchase loan requests are up 3 percent from a week ago and 22 percent from last year even as mortgage rates climb to highest level in four weeks, Mortgage Bankers Association survey shows.

In the World of AI, Are Designations Dead?

Jul 23, 2025

“Do I still need to invest in an expensive designation course when AI can generate a three-day crash course on everything from negotiating to social media marketing?” Join Craig Rowe and Toby Schifsky as they delve into the rapidly evolving landscape of professional development education and how AI is significantly expanding the concept of “just-in-time” […]

Meet Lucy, an AI assistant that’s ‘all about empowering’ agents

Jul 23, 2025

Rechat wants agents to lean on AI like Lucy to improve their value proposition to consumers and make better use of the powerful tools software companies are building for them

Inventory’s up, but buyers aren’t biting as June sales slide again

Jul 23, 2025

Existing-home sales declined by 2.7 percent from May 2025 but held steady compared to one year ago. Mortgage rates and high home prices continue to dissuade potential buyers.

What’s happening with home prices in your market? Pulse

Jul 23, 2025

Sellers want their price, and buyers believe they deserve a break. So what's happening with home prices in your market, and how are you setting expectations with clients?

The leadership playbook: Stay ahead in a fast-moving market

Jul 23, 2025

In hypercompetitive, low inventory markets, brokerage President Jack Gross writes, success boils down to a few key principles: innovation, adaptability, a return to fundamentals and a commitment to agent education.

Instant gratification is destroying your business. Here’s how to avoid the distraction trap

Jul 23, 2025

Learn to lock in the necessary behaviors required to build your business, team leader Carl Medford writes, repeat them constantly, avoid pleasurable distractions and reap the rewards.