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RealScout scores a hat trick with massive AI-led update to platform

Feb 6, 2026

California proptech leader RealScout has released a trio of updates geared at helping agents optimize their MLS search and navigate client follow-ups with greater ease and precision.

CoStar continues Homes.com defense amid investor pushback

Feb 6, 2026

The parent company of the Homes.com real estate portal said the "investment phase" is over, and that selling or abandoning the site would be premature.

Rocket, Redfin, Uber Eats and the algorithm-driven Super Bowl shift

Feb 6, 2026

The Super Bowl is still the biggest stage in advertising, but the smartest brands aren’t treating it as a one-night spectacle. This year’s most effective campaigns show how the Big Game has become a credibility signal, one that feeds algorithms, extends digital momentum and builds trust through participation, purpose and follow-through.

KW settles, merger fallout, and Reffkin at ICNY: Inman’s Top 5

Feb 6, 2026

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

Realtor.com reports growth as parent CEO calls rival Homes.com ‘at least a fixer-upper’

Feb 6, 2026

Realtor.com's parent company saw revenue increase 10 percent year over year. The CEO of the firm that owns the portal took the opportunity to call rival Homes.com a potential "knockdown."

3 ways artificial intelligence will reshape real estate in 2026

Feb 6, 2026

From agentic AI to cybersecurity threats, Inman Connect New York revealed how artificial intelligence is reshaping real estate — and why agents must adapt now.

10 ways to apply an Olympian mindset to real estate

Feb 6, 2026

Learn how Olympic athlete and luxury real estate advisor Jill Henneberg leverages preparation, adaptability and the ability to perform decisively under pressure.

How agents can help their clients become homeowners in 2026

Feb 6, 2026

With affordability continuing to challenge first-time buyers, agents can stand out by helping clients think creatively about what’s possible, ERA's Alex Vidal writes.

NAR President: ‘We don’t dictate what’s right and wrong’

Feb 6, 2026

As the industry heads for a debate over the future of multiple listing services, "we're not going to get involved," Kevin Brown said on stage at Inman Connect New York.

Making the shift: Why I chose a cloud-based brokerage model

Feb 5, 2026

Making the decision to change your brokerage model can be tedious, writes broker Sean McConnell. It's not just about splits and logos; it's about future-proofing your business.

Stop making social media content for leads. Do this instead

Feb 5, 2026

If you want social media to produce real business, Josh Ries writes, stop treating it like a lead vending machine. Make content for those who already know you, because that's where the easiest conversions live.

AREA leader: The real estate industry is ‘awash with non-professionals’ and ‘has to change’

Feb 5, 2026

At Inman Connect New York, American Real Estate Association co-founder Jason Haber spoke about real estate's reputation and why there's room for two national real estate trade groups.