Content Creation Masterclass for Real Estate

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If you've ever felt stuck on what to post or write about in real estate, we've got your back. In this fun session, we'll dive into creating content that folks will love. And guess what? We've got some AI tools to show you that'll make it even easier and more effective. Let's get creative together!

Discover techniques to brainstorm and develop a consistent stream of content ideas. Learn how to repurpose existing content to maximize its reach and impact. Learn how to create eye-catching visuals using tools like Canva and produce compelling videos for platforms like YouTube and Instagram. Learn the essentials of crafting captivating captions, blog posts, and property descriptions. Utilize storytelling to make your content more relatable and engaging. Get introduced to AI tools that can simplify and enhance your content creation process. Learn how to use AI for content ideas, writing assistance, and visual creation. Understand the importance of a well-planned content strategy. Learn how to create a content calendar and measure the success of your content through analytics.

Meet Katie

Katie Lance is the CEO and Co-Founder of Katie Lance Consulting. Katie is an internationally known keynote speaker at conferences and events. For nearly two decades, Katie has been working with real estate agents and brokers to help them get smarter about how to use social media and AI to grow their business. Her specialty is in helping real estate agents and brokers achieve big results using social media and AI without spending a ton of time! She is also the author of the best-selling book, #GetSocialSmart and the founder of the #GetSocialSmart Academy. Katie has been named one of the most 100 influential people in real estate by Inman News. She lives in the San Francisco Bay Area with her husband and 2 boys.

Katie Lance

Hour

LOCATION

CRS Designation

Lifelong Learning

Certification

CE Credits

What you will learn

• Content Made Simple with AI – Learn how AI tools can help generate fresh content ideas, assist with writing engaging captions and blog posts, and even create visuals to enhance your real estate marketing
• Maximize Your Content’s Impact – Discover how to repurpose existing content across multiple platforms, ensuring maximum reach and engagement while saving time and effort
• Plan for Success – Understand the importance of a content strategy, including how to create a content calendar and track performance through analytics to refine and improve your marketing efforts

Cancelation Policy

Default Policy: Unless otherwise stated, RRC classes operate under the following cancellation policy:

RRC, RRC States, and licensees reserve the right to cancel any scheduled course. If a course is cancelled, registrants will be notified via email or phone and will be given a full refund. RRC, RRC States, and licensees are not responsible for any expenses incurred by the registrant due to cancellation. Class cancellations by a participant will be accepted until one week prior to the event. Cancellations will be refunded minus a $25 administrative fee. No shows will be charged the full registration amount.